Agency Business

Welcome to Agency Business.
This week Pat Lafferty, CEO of APR, joins Olivia Morley and Tucker Lake to discuss how AI is changing advertising production costs, agency compensation and the relationship between brands and their production partners.
The Agency Business podcast is part of the Marketecture Media podcast network.
Reach Out:
Subscribe for free to the Agency Business newsletter.
Interested in joining Agency Business as a guest? Submit a pitch.
Listen to 📊 The Madison and Wall Podcast: Brian and Luke Stillman open up about Madison and Wall's latest work — plus crucial economic, financial, and industry trends.
Listen to 🎬 Screen & Sponsor: Olivia & VaynerMedia's Jessie Holder explore how brands are shaping Hollywood.

Welcome to Agency Business.
This week Alan Brown, founder of DNA&STONE, joins Brian Wieser and Olivia Morley to discuss what happened after DNA merged with Little Hands of Stone — and how combining two very different business models is shaping the agency’s next phase of growth.
The Agency Business podcast is part of the Marketecture Media podcast network.
Reach Out:
Subscribe for free to the Agency Business newsletter.
Interested in joining Agency Business as a guest? Submit a pitch.
Listen to 📊 The Madison and Wall Podcast: Brian and Luke Stillman open up about Madison and Wall's latest work — plus crucial economic, financial, and industry trends.
Listen to 🎬 Screen & Sponsor: Olivia & VaynerMedia's Jessie Holder explore how brands are shaping Hollywood.

Welcome to Agency Business.
This week Jeff Rogers, CEO and managing partner/founder of Salt XC joins the podcast.
The Agency Business podcast is part of the Marketecture Media podcast network.
Reach Out:
Subscribe for free to the Agency Business newsletter.
Interested in joining Agency Business as a guest? Submit a pitch.
Listen to 📊 The Madison and Wall Podcast: Brian and Luke Stillman open up about Madison and Wall's latest work — plus crucial economic, financial, and industry trends.
Listen to 🎬 Screen & Sponsor: Olivia & VaynerMedia's Jessie Holder explore how brands are shaping Hollywood.

Welcome to Agency Business.
This week Gush Mundae, founder of independent brand agency Bulletproof, joins Brian Wieser and Olivia Morley to discuss how he has scaled the 400-person, eight-studio business without outside funding — and why he believes agencies should focus on staying relevant rather than pursuing growth for its own sake.
The Agency Business podcast is part of the Marketecture Media podcast network.
Reach Out:
Subscribe for free to the Agency Business newsletter.
Interested in joining Agency Business as a guest? Submit a pitch.
Listen to 📊 The Madison and Wall Podcast: Brian and Luke Stillman open up about Madison and Wall's latest work — plus crucial economic, financial, and industry trends.
Listen to 🎬 Screen & Sponsor: Olivia & VaynerMedia's Jessie Holder explore how brands are shaping Hollywood.

Welcome to Agency Business.
This week Brian Wieser and Olivia Morley break down the latest agency business news, including leadership changes at WPP and Omnicom, Stagwell’s investment in RealClear Holdings and Accenture’s growing ambitions in media.
They also discuss what these developments say about the changing economics of the agency business, from new sources of media revenue to private equity’s evolving interest in independent agencies.
The Agency Business podcast is part of the Marketecture Media podcast network.
Reach Out:
Subscribe for free to the Agency Business newsletter.
Interested in joining Agency Business as a guest? Submit a pitch.
Listen to 📊 The Madison and Wall Podcast: Brian and Luke Stillman open up about Madison and Wall's latest work — plus crucial economic, financial, and industry trends.
Listen to 🎬 Screen & Sponsor: Olivia & VaynerMedia's Jessie Holder explore how brands are shaping Hollywood.