It's the final episode. We're signing off after 200 episodes and celebrating the journey of the show together.
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44:48
199. Making the B2B Power Hour - Part 2
As we approach episode 200, we're reflecting on the growth of the show to date. Nick is in the hotseat! Morgan throws him challenging questions and they reflect together on more than 2.5 years of the show – and what lessons Nick learned from hosting and recording hundreds of episodes.
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40:49
198. Making the B2B Power Hour - Part 1
As we approach episode 200, we're reflecting on the growth of the show to date. Morgan is in the hotseat! Nick throws him challenging questions and they reflect together on more than 2.5 years of the show – and how they grew from a 30-minute live show called #InSyncTV into a podcast with tens of thousands of downloads.
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46:53
197. How to Break into Enterprise Sales w/ Ian Koniak
An episode so good we had to play it twice.
Do you want to perform at the highest level of enterprise sales? What if you could learn the exact skillset, mind frame, and framework it takes to accomplish your goals right from a podcast episode?
On this episode of the B2B Power Hour, we talk to Ian Koniak. He's the founder of Ian Koniak Sales Coaching Inc. and former strategic account director at Salesforce, where he managed some of its largest enterprise accounts.
We break down exactly what it takes to make it in enterprise sales, from how to set achievable goals to seeking agents of change within your target organizations. Plus, Ian gives us an exclusive look at his brand-new PREDICT framework for qualifying enterprise prospects and effectively sealing the deal.
You'll hear how Ian went from door-to-door copier sales (yes, really) to closing multi-million dollar deals.
An episode so good we had to play it twice.
Morgan sits down with Breezy Beaumont, former Head of Growth & Marketing at Correlated, to discuss product qualified leads (PQLs) and how they transform a product-led growth strategy. They dive into building revenue intelligence, PQL vs. MQL vs. SQL, how sales changes in a product-led company, and building the revenue teams of the future. Get ready for a serious knowledge drop from one of the leaders in product-led revenue.
Nick's a seller. Morgan's a marketer. We align go-to-market teams together to win the RIGHT business with better experiments. Tune in for live shows and interviews that will help you learn what to test and try so you can sell (and market!) better to your customers and prospects.