#939 What if you could make $10,000 a month helping kids have the best night of their lives — all while keeping your day job? In this episode, we're thrilled to feature an interview from Nick Loper's Side Hustle Show, where Nick sits down with Anne McGraw, co-founder of Firefly Slumber Parties in Nashville. Anne breaks down how she and her husband built a thriving side business creating Instagram-worthy, themed sleepover experiences for kids, generating $10,000+ per month in revenue while both working full-time jobs. She covers everything from startup costs (under $5,000 to get going), pricing strategy, hiring staff, managing inventory, and the tech tools that helped her scale — plus the surprisingly powerful word-of-mouth marketing that comes built into every party. If you've ever wondered whether there's a real business hiding in your own neighborhood, this episode is proof that there just might be!
What Nick discusses with Anne:
+ How the business got started
+ Startup costs under $5,000
+ Pricing and package structure
+ Building word-of-mouth organically
+ Using Instagram as the main marketing tool
+ Silent auction donations as a marketing strategy
+ Hiring parent-teenager teams
+ Using HoneyBook and Band app to scale
+ Upsells that boost average order value
+ Advice for anyone wanting to start their own
Thank you, Nick and Anne!
Check out The Side Hustle Show.
Check out Firefly Slumber Parties.
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