How a Multi-Million Dollar Service Business Manages 700+ Home Renovation Projects | Serge Rochon (MU Classic)
17/05/2026 | 43 mins.
#909 What does it take to grow a multi-million dollar service business from the ground up? In this episode, host Kirsten Tyrrel sits down with Serge Rochon, founder of Complete Windows & Doors, to unpack how he built a thriving home renovation company over the past 13 years — starting solo and scaling to a 25+ person team. Serge shares the lessons learned from cold-calling and canvassing his way to early customers, how mentorship shaped his start, why he avoided new construction jobs, and the importance of building systems and hiring ahead of the curve. Whether you're just getting started or preparing to scale, this conversation is full of practical wisdom for creating a profitable, sellable service business that doesn’t depend solely on you!
(Original Air Date - 9/15/25)
What we discuss with Serge:
+ Started business after 12+ years in industry
+ Chose renovations over new builds
+ Landed early clients through cold outreach
+ Leveraged past customer base to launch
+ Focused on expert installation and service
+ Scaled from solo to 25+ person team
+ Built systems to reduce owner dependency
+ Offers “good, better, best” product tiers
+ Uses CRM and quoting tools to stay lean
+ Emphasizes hiring ahead of demand
Thank you, Serge!
Check out Complete Windows & Doors at CompleteWD.com.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Profitable Artisan Pies and Starting a Small Batch Bakery Business | Dini McCullough Amozurrutia (MU Classic)
16/05/2026 | 38 mins.
#908 From law to lattice crusts, Dini McCullough Amozurrutia left her legal career to pursue a pandemic-born pie business — and never looked back! In this episode, host Brien Gearin chats with the founder of Dini’s Divine Pies about her leap from legal aid to full-time baker, how she launched at a winery on Mother’s Day with zero culinary background, and the grassroots growth that’s turned her into a local legend. Dini shares the joys and struggles of running a small batch bakery, the power of community and pop-ups, how she prices artisan pies, and why storytelling (not just sugar) is the secret ingredient behind her marketing. Whether you’re craving entrepreneurship or just a slice of key lime, this conversation is baked with heart!
(Original Air Date - 9/12/25)
What we discuss with Dini:
+ From lawyer to pie maker
+ Pandemic-inspired business launch
+ First pop-up at local winery
+ Small batch, all-butter crusts
+ Navigating commercial kitchens
+ Building a loyal customer base
+ Pricing artisan pies sustainably
+ Marketing through storytelling
+ Seasonal and culturally inspired pies
+ Future plans and scaling challenges
Thank you, Dini!
Check out Dini's Devine Pies at DinisDivinePies.com.
Follow Dini on Instagram.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Nobody Uses This Free Marketing Channel (He Makes $10k+/Month From It) (Part 2/2)
15/05/2026 | 29 mins.
#907 What does it actually take to turn a cold email into a media feature — and then turn that feature into a lasting relationship? In part two of this two-part episode, Carter Osborne picks up where he left off, diving deep into the craft of pitching reporters the right way. Carter explains why templates are the enemy of a great pitch, how to tailor your outreach to each reporter's specific beat, and why brevity might be the single most important element of any cold email. He also shares what to expect after a reporter says yes — whether that's a live interview or an email Q&A — and how to maintain those relationships without becoming the person they dread seeing in their inbox. Plus, Carter opens up about a hard-learned lesson from a Wall Street Journal reporter he accidentally scared off with an overly enthusiastic email. If you've ever wondered how small businesses can realistically measure the ROI of PR efforts, Carter breaks that down too — and makes a compelling case for why media relations might be the highest-leverage, zero-cost growth tool any entrepreneur is sleeping on!
What we discuss with Carter:
+ Why templates kill a good pitch
+ Matching your pitch to the reporter's beat
+ Brevity is everything in cold outreach
+ Using subject lines that get opened
+ What happens after a reporter says yes
+ Interview vs. email Q&A formats
+ Keeping reporter relationships warm without being annoying
+ The Wall Street Journal lesson learned the hard way
+ Why PR metrics are notoriously hard to measure
+ Media relations as a zero-cost growth tool
Thank you, Carter!
Check out Carter Osborne Tutoring at CarterOsborneTutoring.com.
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Nobody Uses This Free Marketing Channel (He Makes $10k+/Month From It) (Part 1/2)
15/05/2026 | 32 mins.
#906 What if the most powerful lead generation tool for your business costs absolutely nothing? In part one of this two-part episode, host Brien Gearin sits down with college admissions consultant and former PR professional Carter Osborne, who shares how he spent four years juggling two full-time jobs before making the leap to run his own business — and how he used strategic media relations to fuel its growth. Carter breaks down why getting featured in outlets like CNBC builds instant credibility with potential clients, how to identify the right media targets across three tiers of publications, and why the key to landing coverage isn't selling yourself — it's making a reporter's job easier. Whether you're still in side-hustle mode or already running your own business, Carter's framework for crafting pitches that actually get responses is something every entrepreneur needs to hear!
What we discuss with Carter:
+ Side hustle to full-time leap
+ The hidden cost of doing both
+ PR as free lead generation
+ Third-party validation builds trust
+ Organic vs. pay-to-play media
+ Tiered media list strategy
+ Crafting a newsworthy hook
+ Building real reporter relationships
+ Lead with their needs, not yours
Thank you, Carter!
Check out Carter Osborne Tutoring at CarterOsborneTutoring.com.
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dropshipping High-Ticket Products? Open Your Shopify E-commerce Store in 2025 | Ben Knegendorf (MU Classic)
14/05/2026 | 51 mins.
#905 Want to build a 7-figure e-commerce business without holding inventory? In this episode, host Brien Gearin sits down with Ben Knegendorf, co-founder of Dropship Breakthru, to unpack how he went from stacking dog food at Walmart to running and selling multiple high-ticket dropshipping stores. Ben shares how he overcame fear and self-doubt, built his first store, and scaled into multiple 6- and 7-figure exits. He breaks down what drop shipping really is, how to land supplier relationships, why high-ticket beats low-ticket, and how to leverage Google Ads and SEO for maximum profitability. If you're curious about e-commerce, this episode is a masterclass in how to start lean, scale smart, and build a business around the customers you actually want to serve!
(Original Air Date - 9/11/25)
What we discuss with Ben:
+ From Walmart job to e-commerce success
+ Discovering high-ticket dropshipping
+ Importance of choosing your customer
+ How dropshipping really works
+ First steps to launching a store
+ Getting over the fear of calling suppliers
+ Why high-ticket beats low-ticket
+ Simple Google Ads strategy explained
+ Using SEO and content to drive sales
+ Building lean teams with big margins
Thank you, Ben!
Check out Dropship Breakthru at DropshipBreakthru.com.
Listen to The Dropship Podcast.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices
Millionaire University is the podcast for entrepreneurs, side hustlers, and ambitious builders who want to grow a business, increase their income, and achieve financial freedom.
Each episode delivers practical strategies for business growth, personal finance, investing, and building multiple income streams. Learn how to start and scale profitable businesses, create passive revenue, make smarter money decisions, and design a life built on freedom—not burnout.
Our Millionaire Mentors share real-world playbooks, step-by-step frameworks, and the exact strategies they used to build wealth—so you can apply them immediately.
Whether you're launching your first business, scaling to six or seven figures, investing for long-term wealth, or developing the mindset required to win financially, this show gives you clear, actionable guidance without the fluff.
No hype. No theory. Just proven systems to help you earn more, grow faster, and build lasting wealth.
Welcome to Millionaire University—your school for wealth creation.
Graduate rich, not broke.
🎓 Get your free business training at MillionaireUniversity.com/training
New Zealand