He Was Broke… Until Laundry Made Him a Millionaire | Dave Menz (Part 2) (MU Classic)
#706 In part two of our masterclass with Dave Menz, the Laundromat Millionaire, we shift from customer experience to the operational engine that drives a truly scalable business. Dave reveals how documented systems, strong SOPs, and empowered employees are the foundation of long-term success — not just in laundromats, but in any service-based business. From unclogging drains before they flood your store to building a business that thrives while you’re on vacation, this episode is packed with tactical wisdom and real-world examples. We also explore innovative revenue streams, the truth about passive income, and how digital marketing is reshaping this traditionally overlooked industry. If you’re serious about building a business that runs without you, class is in session again with Dave Menz!
(Original Air Date - 4/29/25)
What we discuss with Dave:
+ Systems create true scalability
+ SOPs prevent costly emergencies
+ Maintenance must be proactive
+ Full-service laundromats win loyalty
+ Attended stores attract premium clients
+ Marketing works if product stands out
+ Revenue varies by market density
+ Partnerships can boost utilization
+ Always improve processes and systems
+ Humility and curiosity drive growth
Thank you, Dave!
Check out Laundromat Millionaire at LaundromatMillionaire.com.
Check out Queen City Laundry at QueenCityLaundry.com.
Follow Dave on Facebook and LinkedIn.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
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46:33
He Was Broke… Until Laundry Made Him a Millionaire | Dave Menz (Part 1) (MU Classic)
#705 What if you could build wealth by revitalizing one of the most overlooked industries in America? In this episode hosted by Kirsten Tyrrel, we sit down with Dave Menz, the Laundromat Millionaire, who turned a failing, run-down laundromat into a multimillion-dollar empire by focusing on one key principle: serve your community better than anyone else. Dave shares how modernized laundromats are transforming neighborhoods, why customer experience is the ultimate differentiator, and how even with zero business background, you can start small and scale big. From flipping "zombie mats" to creating full-service laundry hubs with delivery, Dave reveals the untapped potential hiding in plain sight — plus the emotional rollercoaster and sacrifice that come with the entrepreneurial path. This is part one of a two-part masterclass that will forever change the way you view the laundromat business!
(Original Air Date - 4/28/25)
What we discuss with Dave:
+ Turning "zombie mats" into assets
+ Serving community as wealth strategy
+ Differentiating through customer experience
+ Importance of modernized laundromats
+ Three ways to enter the industry
+ Hidden demand in overlooked areas
+ Comfort and design as market edge
+ Full-service laundry model breakdown
+ Reinvesting profits to scale
+ Entrepreneurship as emotional growth journey
Thank you, Dave!
Check out Laundromat Millionaire at LaundromatMillionaire.com.
Check out Queen City Laundry at QueenCityLaundry.com.
Follow Dave on Facebook and LinkedIn.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
Instagram
Facebook
Tik Tok
Youtube
Twitter
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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49:09
How to Make YouTube Titles That Go Viral in 2025 l Jake Thomas (MU Classic)
#704 Have you ever wondered why some YouTube videos skyrocket while others flop? In this episode, host Kirsten Tyrrel is joined by Jake Thomas, expert YouTube title strategist and founder of Creator Hooks, to break down the psychology behind clickworthy titles and why the right 10 words could literally change your business. He explains the three core emotions that drive clicks — curiosity, fear, and desire — and how to harness them without falling into the trap of clickbait. Jake also walks us through his unique research process using a "Dream 10" and "Model 10" framework to uncover proven title formats and viral content strategies. We dive into A/B testing, ideal video length, how often to post, and why crafting your title before hitting record is the smartest move you can make. Whether you're new to YouTube or looking to level up your strategy, this episode is packed with tactical insights that can help you grow faster — one title at a time!
(Original Air Date - 4/27/25)
What we discuss with Jake:
+ The 3 clickworthy emotions
+ How to avoid clickbait
+ Importance of writing titles first
+ A/B testing titles and thumbnails
+ Dream 10 vs. Model 10 strategy
+ Common title mistakes to avoid
+ Ideal video length and posting frequency
+ Why longer videos perform better
+ How title impacts algorithm success
+ Repurposing the same topic multiple ways
Thank you, Jake!
Check out Creator Hooks at CreatorHooks.com.
Follow Jake on LinkedIn and Twitter.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
Instagram
Facebook
Tik Tok
Youtube
Twitter
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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53:19
Want to Scale Your Business via Franchising? How Diva Dance Grew to 50+ Locations | Jami Stigliano
#703 Thinking about turning your passion into a franchise or buying into a proven brand? In this episode, host Brien Gearin sits down with Jami Stigliano, founder of Diva Dance — a fun, confidence-building dance concept for adults with 50+ franchise locations across North America. Jami shares how a disappointing dance class in New York City led her to create Diva Dance, grow it through partner studios and memberships, and ultimately scale via franchising. She breaks down the difference between being a founder and an entrepreneur, what makes a great franchisee (follow the system, build culture, stay consistent), the real costs behind franchising, and the step-by-step process someone goes through when they raise their hand and say, “I want in!”
What we discuss with Jami:
+ Origin of Diva Dance
+ Solving a bad class experience
+ Community-driven class model
+ Choreography vs. follow-the-leader
+ Partner studios vs. brick-and-mortar
+ Membership-based revenue
+ Why she chose franchising
+ Founder vs. entrepreneur mindset
+ What makes a great franchisee
+ Steps to becoming a franchise owner
Thank you, Jami!
Check out Diva Dance at DivaDance.com.
Schedule a 15 minute connection call with Jami.
Follow Jami on all social platforms @divadancehq.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
Instagram
Facebook
Tik Tok
Youtube
Twitter
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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51:26
AI Is Reshaping the Creator Economy — Will Your Content Business Survive It? | Susie Bulloch
#702 What if the future of content creation depends less on algorithms and more on real human connection? In this episode, host Brien Gearin talks with Susie Bulloch — founder of Hey Grill, Hey — about how she grew a $35 WordPress site into a thriving barbecue brand with viral recipes, national retail products, and a deeply loyal community. Susie breaks down how AI is reshaping the creator economy and why she’s pivoting toward products, community, and more “analog” experiences that algorithms can’t replace. This episode is a must-listen for anyone building a brand in the new era of content creation!
What we discuss with Susie:
+ Origin of Hey Grill, Hey
+ Breaking into a male-dominated BBQ space
+ Growing a content business organically
+ Launching a successful CPG product line
+ Impact of AI on creators
+ Shifts in the creator economy
+ Importance of audience relationship building
+ Pivoting toward analog and in-person experiences
+ Building paid communities and memberships
+ Preparing for the future of content businesses
Thank you, Susie!
Check out Hey Grill, Hey at HeyGrillHey.com.
Follow Susie on all social platforms @heygrillhey.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
Instagram
Facebook
Tik Tok
Youtube
Twitter
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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