1054 episodes
His “Emotional Support Hamster” Inspired a Product Now Sold in 2,000+ Stores (Part 1/2)
28/08/2026 | 24 mins.#1055 What if an idea inspired by a college “emotional support hamster” could eventually land your product on shelves in more than 2,000 stores across the country? In Part 1 of this two-part episode, host Brogan Williams sits down with Ethan Haber, founder and CEO of Happy Habitats, to unpack how he turned a simple question — “Why can’t you walk your hamster?” — into a growing small-pet products company now carried by major retailers like Petco. Ethan shares how he validated his idea, navigated years of manufacturing setbacks, and kept going through COVID delays and an eight-month shipping nightmare before finally reaching profitability in 2026. He also breaks down what it takes to launch a physical product, why trade shows and honest customer feedback are so valuable, and how years of persistence, cold outreach, and relationship-building helped Happy Habitats expand into more than 2,000 retail doors across the country!
What we discuss with Ethan:
+ From college idea to Petco
+ Reinventing the hamster ball
+ Validating a product idea
+ Manufacturing a physical product
+ Surviving major production delays
+ Breaking into retail stores
+ Trade shows and buyer relationships
+ Testing products with strangers
+ Cold outreach and persistence
+ Reaching 2,000+ retail doors
Thank you, Ethan!
Check out Happy Habitats at HappyHabitats.net.
Purchase Happy Habitats Burrow Bricks.
Follow Ethan on TikTok.
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices- #1054 What if you could make a product for less than 50 cents, sell it for $5, and even pay off your startup equipment with a single event? In Part 2 of this two-part episode, Sariah Howell breaks down the surprisingly attractive economics of starting a photo magnet business, including how her magnets cost just 35–45 cents to make and can deliver margins above 90%. She shares practical tips for standing out at local markets, explains the simple equipment and supplies needed to get started, and reveals how one $2,200 wedding left roughly $2,000 in profit after materials and travel. Sariah also shares how AI-assisted software has streamlined the once-tedious process of collecting, cropping, and printing customer photos, plus why this low-cost, flexible business can be especially appealing for stay-at-home parents and anyone looking for a side hustle they genuinely enjoy!
What we discuss with Sariah:
+ Starting a magnet business
+ Essential equipment and supplies
+ Using AI to streamline orders
+ Standing out at local markets
+ Choosing magnet materials
+ 90%+ product margins
+ $2,200 wedding event
+ Paying off equipment quickly
+ Flexible income for stay-at-home parents
+ Turning a hobby into income
Thank you, Sariah!
Check out Memory Magnets Co. at MemoryMagnetsCo.com.
Get the free Quick Start Guide.
Follow Sariah on Instagram.
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices - #1053 What if a simple idea to make an extra $100–$200 a month unexpectedly turned into a business that allowed your entire family to work from home? In Part 1 of this two-part episode, Sariah Howell shares how she turned a love of printed photos into a thriving photo magnet business, starting with little more than a magnet press, printer, and Facebook Marketplace. She walks through testing the idea at local markets, landing her first wedding after making $400–$500 at just her second market, and expanding from selling custom magnets into live events, equipment, and other products for fellow magnet makers. Plus, Sariah opens up about the difficult family circumstances that pushed her to find flexible income from home — and how, just a few years later, the business grew enough for her husband to leave his job and join her full-time!
What we discuss with Sariah:
+ Starting a photo magnet side hustle
+ Testing the idea on Facebook Marketplace
+ Selling at local markets
+ Landing the first wedding gig
+ Growing through social media
+ Starting with minimal equipment
+ Adding magnet-making kits and equipment
+ Turning customer requests into new revenue streams
+ Building flexible income from home
+ Bringing her husband into the business full-time
Thank you, Sariah!
Check out Memory Magnets Co. at MemoryMagnetsCo.com.
Get the free Quick Start Guide.
Follow Sariah on Instagram.
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices Building a Calligraphy Brand: From Custom Work to Online Courses | Shinah Chang (MU Classic)
26/08/2026 | 51 mins.Join the Millionaire University AI Mastermind at MillionaireUniversity.com/AI
#1052 Former corporate lawyer turned creative entrepreneur, Shinah Chang shares the real (and refreshingly honest) journey of building a business that actually feels aligned. In this episode hosted by Kirsten Tyrrel, Shinah breaks down how she went from a risk-averse, straight-line “traditional success” path to bootstrapping a calligraphy brand — first through custom client work (weddings, luxury events, brand activations), then by shifting into teaching and scalable online courses. Shinah talks about the mindset shift from hobbyist to business owner, how to market a premium creative service, why you don’t need to be “years ahead” to teach, and what it looked like to scale to nearly $1M in revenue during the pandemic — only to step back, reset, and rebuild a leaner business with more freedom. If you’ve ever wondered whether entrepreneurship will really make you happier — or just bring your old patterns with you — this conversation is for you!
(Original Air Date - 12/24/25)
What we discuss with Shinah:
+ Corporate lawyer burnout
+ Leaving with no plan
+ Discovering calligraphy as an outlet
+ Bootstrapping creative income
+ Crooked Calligraphy niche
+ Landing premium clients
+ Networking over viral marketing
+ Teaching before feeling “ready”
+ Scaling with online courses
+ Redefining success and alignment
Thank you, Shinah!
Check out Crooked Calligraphy at CrookedCalligraphy.com.
Get the free Calligraphy Workshop.
Follow Shinah on Instagram.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoicesHis Dog Training Locations Average $612K/Year — And AI Does the Busywork (Part 2/2)
25/08/2026 | 28 mins.Join the Millionaire University AI Mastermind at MillionaireUniversity.com/AI
#1051 What really makes a business profitable — better technology, or simply getting your team to execute the fundamentals? In Part 2 of this two-part episode, host Brien Gearin continues his conversation with Ryan Wimpey about scaling Tip Top K9 and using AI, automation, and virtual assistants without losing sight of the numbers that actually matter. Ryan explains why he still prefers humans for emotionally driven sales calls, where AI agents could soon make sense, and how his custom software will help automate everything from scheduling to commission and sales reports. He also pulls back the curtain on the Tip Top K9 franchise model, including its $48,000 franchise fee, six-week training program, and average annual revenue of more than $600,000 for locations open a full year. Plus, Ryan shares one of his biggest lessons for new entrepreneurs: set clear expectations, coach your people to meet them, hold them accountable, and don’t be afraid to make the hard personnel decisions when they don’t!
What we discuss with Ryan:
+ AI agents for customer calls
+ Automating repetitive franchise tasks
+ Building a custom CRM
+ Focusing on profit-driving metrics
+ Holding teams accountable
+ Tip Top K9’s franchise model
+ $600K+ average unit revenue
+ Starting without dog training experience
+ Franchise vs. starting from scratch
+ Hiring and managing employees
Thank you, Ryan!
Check out Part 1 of this episode.
Check out Tip Top K9 at TipTopK9.com.
Follow Ryan on Facebook and YouTube.
Watch the video podcast of this episode!
Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan
To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors
Learn more about your ad choices. Visit megaphone.fm/adchoices
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Millionaire University is the podcast for entrepreneurs, side hustlers, and ambitious builders who want to grow a business, increase their income, and achieve financial freedom.
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