00:00 Introduction11:12 Starting from Scratch: Building a $100 Million Brand16:59 Choosing the Right Category for Success22:34 Product Development: Better vs. Different28:21 Marketing Strategies for New Brands30:06 The Importance of Distribution and Marketing Strategies33:21 Understanding Capital Requirements for Consumer Brands37:31 Navigating the Challenges of Starting a Brand40:39 Building a Strong Team and Finding Co-Founders45:27 Scaling Operations and Outsourcing Functions55:22 The Growth Milestones of a Business01:00:35 Understanding the Role of Marketing in Business01:07:31 The Importance of Advertising Skills01:10:13 Avoiding Common Pitfalls in Business Growth01:14:01 The Realities of Sustainable GrowthPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_moreSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperatorsSubscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/
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1:27:06
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1:27:06
E120: How being likeable can make you rich.
In this episode, Sean and Matt discuss the significance of soft skills in business and leadership. They explore how being likable and developing interpersonal skills can lead to greater financial success and better workplace relationships. The conversation also touches on personal experiences, career reflections, and the importance of networking in achieving business goals.00:00 Introduction07:28 The Role of Soft Skills in Business Success12:44 Building Relationships and Networking20:31 Creating a Positive Company Culture28:00 Turning Soft Skills into Financial Success39:53 The Importance of Soft Skills44:05 Building Relationships in Business49:42 Career Reflections and Mistakes01:01:05 Data Management and AI IntegrationPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_moreSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperatorsSubscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/
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1:16:58
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1:16:58
E119: "You’re losing $20 million a year... and don’t know your LTV?”
This week, the Operators are joined by Mehtab Karta, to discuss hiring strategies, remote work dynamics, product development, compensation philosophy, and market dynamics. The hosts share insights on the importance of hiring A-players, and the challenges of remote work. They also discuss strategies for smoothing revenue through product development and the significance of having a clear compensation philosophy to attract and retain talent. Additionally, the conversation touches on the current state of retail and e-commerce, emphasizing the need for businesses to adapt to changing market dynamics.00:00 Introduction05:56 Hiring Strategies for A-Players09:10 Recruitment Techniques and Inbound Hiring14:47 Remote Work Dynamics and Team Management18:08 Global Hiring Trends and Talent Acquisition30:12 The Psychology of Fraud and Controls33:55 Building a Talent Pipeline39:48 Employee Retention and Career Growth47:41 Compensation Philosophy and Transparency50:05 Building a Data-Driven Business58:10 Using Product to Smooth Revenue01:00:08 Diversification Strategies in Product Categories01:03:21 Leveraging Partnerships for Revenue Growth01:06:04 Innovative Product Development and Market Expansion01:10:54 Navigating Retail Challenges in a Changing Landscape01:16:54 The Importance of Market Size in Product StrategyPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_moreSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperatorsSubscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/
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1:27:53
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1:27:53
E118: ADHD, Maine, and Muscle: Building Origin USA & Jocko Fuel
In this episode, the Operators Hosts interview Pete from Origin, who shares his inspiring journey of building a manufacturing business in the USA. The conversation delves into the challenges and triumphs of entrepreneurship, the importance of partnerships, and the evolving landscape of American manufacturing. The episode also touches on the lessons learned from failures and the necessity of adapting to market demands.00:00 Introduction06:12 The Journey of Building a Manufacturing Business17:53 Partnerships and Influencer Marketing in Business23:50 The Importance of American Manufacturing30:01 Navigating Challenges in Demand and Capacity Management32:45 Building a Legacy Brand39:41 Data-Driven Decision Making43:31 Healthy Tension in Team Dynamics49:01 Balancing Demand and Manufacturing Capacity56:15 The Role of Emotion in Business Decisions01:05:46 Cultivating Future Leaders01:09:51 Manufacturing Challenges and Global Trade01:15:58 Balancing Manufacturing and Business Viability01:22:15 Understanding the Customer's Perspective01:24:09 Adapting Product Offerings for Market Needs01:27:25 Long-Term Thinking in Business01:36:12 Customer Value and Brand IdentityConnect with Pete:@pete.origin@originusa@jockofueloriginusa.comjockofuel.comPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_moreSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperatorsSubscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/
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2:05:08
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2:05:08
E117: How do you really define brand?
In this episode of the Operators Podcast, the discussion revolves around the critical role of product in brand strategy and the importance of understanding consumer behavior in product development. The conversation highlights the shift from commodity to brand focus in various industries, emphasizing the need for remarkable products that stand out in a crowded market.Additionally, the use of data insights for product development and the evolving landscape of brand building in the face of AI advancements are explored.00:00 The Importance of Product in Brand Strategy09:59 Understanding Consumer Behavior and Product Development15:06 The Shift from Commodity to Brand Focus20:02 Leveraging Data for Product Insights25:12 The Role of Remarkable Products in Brand Building44:46 The Essence of Remarkable Products51:50 Brand Identity and Consumer Connection57:22 The Journey of Product Development01:01:18 Building a Company as a Product01:11:28 Navigating Market Expectations and Innovations01:20:53 The Future of Consumer Brands and InclusivityPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_moreSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperatorsSubscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/
In the world of eCommerce, a legendary WhatsApp group is rumoured to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The worlds biggest brands have denied its existence for years, until now. Three titans known as "Operators" are leaking the secret contents in an effort to share its wealth of knowledge with people like you.
New Zealand