

From Surviving to Thriving in Business as a Pelvic PT/OT Owner
18/12/2025 | 36 mins.
A lot of pelvic health business owners are just surviving.They’re working hard. Seeing patients. Paying the rent and bills, with maybe a bit left over for themselves. But surviving isn’t why most people started a practice.In this episode, we talk about what it actually means to thrive as a business owner—and why the success you want is often on the other side of the work you’ve been avoiding.We walk through the five core areas we see in truly thriving practices:Financial confidenceLifestyle and time freedomClinical excellenceDaily enjoymentCommunity impactWe also discuss why willpower alone rarely gets people there, why grinding harder often backfires, and how getting the right support can completely change the trajectory of your business.If you’ve ever felt stuck between “it’s fine” and “this isn’t what I imagined,” this episode will give you clarity—and a framework to think differently about what’s next.👉 Want to see where you fall right now? Check out our Thriving Practice Calculator: www.pelvicptrising.com/thriving-practiceBusiness Accelerator Program - Closing Tomorrow!If you want to take your business to the next level - to truly thrive - we'd love to help you. Find all the details and register at www.pelvicptrising.com/accelerator. Registration closes tomorrow (Fri, 12/19). See how 425+ business owners have transformed their practice!About UsNicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

The 4 Types of Clinical Mentorship (And Why Most Clinicians Are Missing At Least One)
15/12/2025 | 38 mins.
Mentorship has become a buzzword in pelvic PT and OT — but most conversations around it are incomplete.In this episode, we break down the four distinct types of mentorship that actually shape clinical confidence, patient outcomes, and long-term career satisfaction. Most clinicians receive some mentorship — but very few receive all four.We unpack:Hard Skills Hands-on techniques, assessments, and interventions — what most people think of as “mentorship,” and what many con-ed courses focus on.Soft Skills Communication, motivation, managing difficult personalities, and helping patients truly buy into care. Often overlooked, but frequently the difference between average and exceptional outcomes.Information Understanding diagnoses, testing, medical management, and knowing what actually matters for the patient in front of you — not just what’s theoretically interesting.Professional Development Career guidance, burnout prevention, time management, and mentorship that considers you as a person — not just a clinician.We also talk honestly about what to do if you’re not getting this level of mentorship where you work — and how to approach your career strategically instead of hoping things improve on their own.🔍 Looking for a clinic that prioritizes mentorship?We’ve built a Hiring & Mentorship Map featuring pelvic PT/OT practices — many within the Pelvic PT Rising community — that value training, growth, and long-term career development.👉 Explore the map: www.pelvicptrising.com/mapWhether you’re early in your career or years in, this episode will help you identify what kind of mentorship you’re actually receiving — and what you may be missing.Business Accelerator ProgramAre you a business owner looking to take things to the next level in 2026? If so, make sure you check out the Business Accelerator Program - the January cohort is now open for registration! 👉 www.pelvicptrising.com/acceleratorAbout UsNicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

18 Modules in 18 Minutes: The Entire Accelerator… Unlocked!
11/12/2025 | 30 mins.
In this rapid-fire episode, we’re celebrating Cohort #6 of the Pelvic PT Rising Business Accelerator 🎉 To mark the milestone of 400+ graduates and 800+ practices mentored, we’re pulling back the curtain and breaking down the entire Accelerator curriculum… in 18 minutes.You’ll walk away with quick insights from each of the 18 modules, organized across the Three Pillars of a Thriving Practice:🟦 Pillar 1: Marketing & SalesHow to attract patients consistently, increase conversions, build trust, stand out locally, and stop relying on chance or burnout-driven marketing.🟩 Pillar 2: Business SystemsThe operations, policies, efficiency tools, dashboards, and decision-making frameworks that take you from hustling → stable → scalable.🟧 Pillar 3: Clinical ExcellenceClinical systems that improve outcomes, boost retention, increase buy-in, and create an unforgettable patient experience.We also share:✨ Why mastering only ONE pillar creates a “surviving” business ✨ Why mastering TWO creates a “growing” business ✨ And why mastering ALL THREE is the key to thriving — financially, clinically, and personallyWhether you’re a solo practice owner, a multi-clinician leader, or dreaming of opening your first clinic, this is a fast, dense, practical look at what actually creates a strong business foundation.Perfect for anyone curious about what the Accelerator is really like — and what successful pelvic practices have in common.Interested in joining us and having a different business in 2026? Business Accelerator Program is now open for registration at www.pelvicptrising.com/accelerator.About UsNicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Stop Borrowing Your Patient's Story - Help Them Create a Better One
08/12/2025 | 36 mins.
We dive into one of the most overlooked clinical skills in pelvic rehab: 👉 helping patients make sense of their own story.Patients often arrive with narratives that are fragmented, confusing, or shaped by years of mixed messages. When clinicians accidentally adopt that narrative, both the patient and the plan of care end up lost.We explore:Why so many patients lack a cohesive understanding of their conditionHow unclear stories lead to frustration, fear, and chasing answersOur role in helping patients build a clearer beginning–middle–future arcWhat it means to become the trusted “guide” in their journeyKey questions that help uncover what’s really keeping patients stuckThis episode will help you reframe the way you approach the patient story — and how to use it to improve buy-in, clarity, and outcomes.Business Owner Free Training - How to "Convince" Patients to Come to a Cash PracticeIf you're a business owner, don't miss our free training on Thursday (12/11) all about converting patients. Replay will be available for a limited time. Register to join at www.pelvicptrising.com/convince.About UsNicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them! Get in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Why 90% of Business Owners Don't Reach Their Financial Goals
04/12/2025 | 24 mins.
🎙️ Why 90% of Pelvic Health Business Owners Aren’t Hitting Their Financial GoalsWe break down exactly why so many pelvic health business owners struggle financially — and what to do about it.This episode is based on data from our community and our experience working with more than 800+ pelvic rehab business owners. And the truth? Most owners aren’t missing their financial goals because 'people are afraid of spending money' or 'it just isn't working in my town or they’re “bad at business.”They’re missing them because the system they’re operating in makes financial success nearly impossible without addressing 5 key issues:1️⃣ Time — The #1 Business KillerWhether you’re a solopreneur drowning in admin or a multi-clinician owner still seeing too many patients, time constraints choke your revenue more than anything else.2️⃣ Pricing — Starting Too Low and Staying Too LowMost owners undercharge for years… sometimes forever. Your pricing has to support your life — not just cover rent.3️⃣ Marketing — “People Find Me on Google” Is Not a PlanIf you can’t tell us exactly where you’d go to find five new leads this week, you don’t have a marketing system. And without one? You can't control the growth of your business.4️⃣ Conversions — You Don’t Need More Leads. You Need to Convert the Ones You Have.If you’re not converting at least 70% of inquiries, you’re leaking money. This is one of the highest ROI skills you can fix.5️⃣ Consistency — The Most Underestimated Skill in BusinessLife will happen. Burnout will happen. Systems are what allow your business to survive when you can’t run at 100%.The Big Picture:A pelvic health business is a get-rich-slow scheme. It works — but only if you fix the system and run it consistently over time.🚀 Ready to Stop Guessing and Start Growing?The Business Accelerator opens soon! Six months. Weekly coaching. The systems you’ve been missing. A community that actually gets it.👉 Apply now at www.pelvicptrising.com/acceleratorAbout UsNicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!Get in Touch!Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email ([email protected]).Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!



Pelvic PT Rising