Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue

• How Purpose-Driven Branding Actually Works: Lessons from SeaMonster Studios

  Brand loyalty isn’t built on aesthetics—it’s built on meaning. If your brand lacks purpose, your customers will feel it.In this dose of Subscription Prescription, I sat down with Wes Buckwalter, CEO and Founder of SeaMonster Studios, to talk about what it really takes to build a brand that connects. Wes has spent years helping brands move from transactional to transformational, and in this dose, he shares how purpose, design, and strategy come together to create lasting brands.Whether you’re a fast-growing brand or just need help turning vision into execution, Starters is building the freelance talent marketplace for modern e-commerce.If your brand is evolving—or needs to—this one’s worth your time.📩 Subscribe to the newsletter for more insights: https://newsletter.thesubscriptiondoc.com/subscribe

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• The #1 Factor in Subscription Success: How You Acquire Subscribers Matters More Than Ever

  The way you acquire subscribers in 2025 will make or break your business. It’s not just about getting sign-ups—it’s about getting the right subscribers who actually stick around.In this episode of Subscription Prescription, I’m breaking down why HOW you acquire customers is the most important lever in your business right now. From smarter targeting to better onboarding, the brands that master acquisition strategy will dominate—while those chasing quick wins will struggle with churn.If you’re serious about making your subscription business thrive in 2025, this is a conversation you don’t want to miss.📩 Subscribe to the newsletter for more insights: https://newsletter.thesubscriptiondoc.com/subscribe

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  18:49
• Mastering Subscription Communication: Insights from a Comms Expert

  Clear, effective communication is the backbone of a strong subscription business. Whether it's onboarding emails, retention messaging, or customer engagement, how you communicate determines whether subscribers stick around—or leave.In this episode of Subscription Prescription, I sit down with Riley Trepanier, a communications specialist who has helped eCommerce and subscription brands refine their messaging for better retention and engagement.📌 What you'll learn:- The biggest mistakes subscription brands make with customer communication- How to craft messaging that builds loyalty and keeps subscribers engaged- Practical strategies to improve email marketing, content, and brand messagingIf you’re looking to level up your retention strategy through better communication, this episode is packed with insights.📩 Get more actionable insights every week by subscribing to the Subscription Prescription newsletter: https://newsletter.thesubscriptiondoc.com/subscribe

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• Making Your Subscription Stickier: Lessons from Top Membership Models

  Want to keep more subscribers around longer? The best membership and subscription programs aren’t just selling a product—they’re creating long-term value.In this episode of Subscription Prescription, I’m breaking down what the most successful subscription brands get right—and where some of them go wrong.📌 You’ll learn:The key strategies top membership programs use to increase retention and loyaltyCommon mistakes that lead to churn—and how to avoid themThree actionable takeaways to make your subscription stickier and more profitableIf you’re looking to improve retention, boost engagement, and build a subscription model that keeps people coming back, this one is for you.📩 Get more insights every week by subscribing to the Subscription Prescription newsletter: https://newsletter.thesubscriptiondoc.com/subscribe

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• The Rise of Pretty Boy Skincare | A Lesson on How to Grow a Single SKU Subscription

  Men’s skincare is long overdue for a shake-up, and Pretty Boy is leading the charge.In this episode, I sit down with Ben Feys and Kevin Niehoff, the founders of Yo Pretty Boy, to talk about how they built a brand that’s simplifying skincare for men.📌 We cover:The gap in the market that inspired Pretty BoyHow they launched and scaled their businessThe power of a simple but effective product offeringTheir biggest lessons in subscription growth and retentionWhether you’re in the skincare space or just love hearing DTC brand success stories, this one’s for you.📩 Subscribe to the Subscription Prescription newsletter for more insights on growing a successful subscription brand: https://newsletter.thesubscriptiondoc.com/subscribe

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