Becoming a Cut Flower Grower

Hello, it's Friday 13 February 2026. Are you superstitious about Friday 13th?! I hope it was a good day for you.
In this episode I continue talking about pricing. I talk about how I did it in 2025 as a year 1 grower including the market research I did and the places I hunted for prices, how I worked out my costs of production (and what I didn't record) plus I share with you what this actually meant when I grew my Cosmos last year. I contrast my Cosmos data with that of my Hazel, which I didn't have to touch except when harvesting.
I also reflect on my new attitude to pricing in 2026 and what I'll be focusing on when selling. I've also included a tip that I try to use that I learnt from other trades/businesses, which may be of help. 
In part 2 I continue my Plant Profile series by talking about Craspedia globosa. It's a super-cute and highly desirable flower that sold really well for me. I'm sharing what I've learnt about this plant and how I grew it in 2025. Please come back and join me for the next episode - you're always very welcome. 
Connect with me
If you like what you hear, please follow/subscribe to this podcast so that you're the first to hear new episodes when they become available every Tuesday and Friday. And if you enjoy this episode, please take a minute to leave a review because it really does help more cut flower-lovers just like you to find the podcast. 
Follow me on instagram @henhillcutflowers for a behind-the-scenes look at life on my cut flower plot. And you can find my website at www.henhillcutflowers.co.uk.
Join me on my journey through a year of growing and selling cut flowers in England. I'm giving you the low-down on what it's really like, how I'm getting started, what you do and don't need, what I do when and why, the successes and failures, and just about everything in between. All in real time. With guest appearances from my chickens every now and then.

Hello, it's Tuesday 10 February 2026.
Today's episode is a big one and it's all about pricing. It's such a hot topic: everyone wants answers and so I thought I'd share my experiences of it. I'm covering the nitty-gritty details including why pricing properly matters, what information you need to calculate the cost of producing stems (and how you do this), how I do the sums, all the elements growers have to consider, margins for wholesale and retail customers, the importance of market research, why imports are cheaper and why customers in the UK won't have much idea of what British-grown flowers actually cost to produce, and why the margin for retail customers is higher. 
I hope you find this episode helpful: if you have any questions please get in touch and I'll answer them (if I can!) in a future episode. Speaking of which, please join me in the next episode for my Plant Profile Series - you're always very welcome. 
Connect with me
If you like what you hear, please follow/subscribe to this podcast so that you're the first to hear new episodes when they become available every Tuesday and Friday. And if you enjoy this episode, please take a minute to leave a review because it really does help more cut flower-lovers just like you to find the podcast. 
Follow me on instagram @henhillcutflowers for a behind-the-scenes look at life on my cut flower plot. And you can find my website at www.henhillcutflowers.co.uk.
Join me on my journey through a year of growing and selling cut flowers in England. I'm giving you the low-down on what it's really like, how I'm getting started, what you do and don't need, what I do when and why, the successes and failures, and just about everything in between. All in real time. With guest appearances from my chickens every now and then.

Hello, it's Friday 6 February 2026.
The stats are in: we've had a lot of rain. According to the Met Office my region of the UK has had 188% of its average rainfall in January. It's no wonder I have been grumpy this month: missing days of work and nothing doable on the field. On the plus side I have collected a lot of rainwater but I'd swap that for some dry days. 
In light of this I'm discussing the impact of flooding and waterlogging, what makes it worse and action we can take, including the use of raised beds. I hope you're not experiencing flooding at the moment but if you are, please don't give up. 
Part two of this episode continues my Plant Profile Series with Verbena bonariensis. This stunning plant is super-easy to grow and generous with its flowering. If you haven't grown it yet, I hope my profile will encourage you to give it a go. 
Please come back and join me for the next episode - you're always very welcome. 
Connect with me
If you like what you hear, please follow/subscribe to this podcast so that you're the first to hear new episodes when they become available every Tuesday and Friday. And if you enjoy this episode, please take a minute to leave a review because it really does help more cut flower-lovers just like you to find the podcast. 
Follow me on instagram @henhillcutflowers for a behind-the-scenes look at life on my cut flower plot. And you can find my website at www.henhillcutflowers.co.uk.
Join me on my journey through a year of growing and selling cut flowers in England. I'm giving you the low-down on what it's really like, how I'm getting started, what you do and don't need, what I do when and why, the successes and failures, and just about everything in between. All in real time. With guest appearances from my chickens every now and then.

Hello, it's Tuesday 3 February 2026.
Another wet week! 
In today's episode I realise that I don't have enough growing space for all the annuals that I'm planning to grow, which is a problem. I have come up with a solution and hopefully you'll agree it's a good one (although the chickens may not approve).
I discuss my seed sowing plan in great detail including all the calculations I have made and the reasons behind them. I'm playing it safe with the dates. The formulas behind the numbers mean that I can make any number of changes and the calculations will be done automatically for me. I hope it proves to be helpful and it's a tool that I will be refining over the coming years. 
I'll be continuing my Plant Profile Series on Friday so please come back and join me for the next episode - you're always very welcome. 
Connect with me
If you like what you hear, please follow/subscribe to this podcast so that you're the first to hear new episodes when they become available every Tuesday and Friday. And if you enjoy this episode, please take a minute to leave a review because it really does help more cut flower-lovers just like you to find the podcast. 
Follow me on instagram @henhillcutflowers for a behind-the-scenes look at life on my cut flower plot. And you can find my website at www.henhillcutflowers.co.uk.
Join me on my journey through a year of growing and selling cut flowers in England. I'm giving you the low-down on what it's really like, how I'm getting started, what you do and don't need, what I do when and why, the successes and failures, and just about everything in between. All in real time. With guest appearances from my chickens every now and then.

Hello and welcome to Friday 30 January 2026.
Tonight I'm talking all about the magic of compost. I absolutely love making it, talking about it and using it. Given the price of compost these days, it's so much better to make my own plus it has the added benefit of being tailored to my soil conditions. So I talk about how to make simple compost bays, what to add (and what to avoid), turning it (or not), covering it (or not), plus the importance of using the right compost for the right plants (and the science behind this). If you're not making any yet - please start, it's so much fun!
In part 2 I'm continuing my plant profile series and tonight I'm talking about Echinacea purpurea. This wonderful perennial was No. 3 on my Most Profitable Flowers 2025 List and I'll talk about why it's so easy to grow and the benefits it offers to florists. I think I'm going to grow the white one as well this year.
Please come back and join me for the next episode - you're always very welcome. 
Connect with me
If you like what you hear, please follow/subscribe to this podcast so that you're the first to hear new episodes when they become available every Tuesday and Friday. And if you enjoy this episode, please take a minute to leave a review because it really does help more cut flower-lovers just like you to find the podcast. 
Follow me on instagram @henhillcutflowers for a behind-the-scenes look at life on my cut flower plot. And you can find my website at www.henhillcutflowers.co.uk.
Join me on my journey through a year of growing and selling cut flowers in England. I'm giving you the low-down on what it's really like, how I'm getting started, what you do and don't need, what I do when and why, the successes and failures, and just about everything in between. All in real time. With guest appearances from my chickens every now and then.