More Than Makeup

I’ve been following Selena Marchand since 2022, and today I finally get to sit down with her in person! In this episode of More Than Makeup, we are tackling the one thing most artists are terrified of: getting in front of the camera. Selena is a testament to the fact that it is never too late to start; she didn't even start posting her face until three years ago, and now she's building a digital empire.
We’re breaking down the shift from being a 'service provider' to a 'content creator,' how to handle the fear of judgment, and the exact strategies for going viral in 2026. If you feel like you’ve 'missed the boat' because you're in your 30s or you're scared to show your personality, this episode is the kick in the pants you need to start posting.

Mentioned in this episode:
Follow Selena Marchand: Check out her incredible journey and tips on Instagram.

Mentorship: Join the waitlist for the next high-level cohort.

In this episode, I’m sitting down with one of the first people I met when I moved to Canada, the incredibly talented Brittany Jayne, founder of Muse By Her. We’re diving into the world of content creation and social media management specifically for women-led beauty and lifestyle brands.
If you’ve ever felt overwhelmed by 'doing it for the Gram' while trying to actually do your job as an artist, this conversation is for you. We discuss the transition from being a one-woman show to building a creative agency, the importance of storytelling over just 'pretty pictures,' and how to elevate your brand through high-end content.
Brittany also shares her journey of doubling her revenue by implementing systems and automations, and why she’ll always make time to film my masterclasses!

Mentioned in this episode:
Follow Brittany: Check out her work at @‌musebyher.

Toronto Masterclass: Final spots available!

Mentorship: Join the waitlist for the next high-level cohort.

If you’re a makeup artist who is busy but still feels stuck, this episode is your sign to get some help. Kellsie Bain gets real about the moment she realised she couldn’t grow her business and do everything herself at the same time, and what happened when she finally let someone else in.

In this episode, Kellsie walks through her journey of going from solo operator, staying up until 11pm trying to build her own Squarespace site, to hiring specialists that freed up her brain, her time, and her creativity. This is the episode that will make you stop procrastinating and finally get the help your business needs.

Mentioned in this episode:
Global Glam — Kellsie’s course on booking destination weddings

Live Podcast Event in New Jersey (April 7) with Jamie Saunders

Toronto Masterclass — limited spots remaining

Kellsie’s Mentorship Waitlist

Use code MORETHANMAKEUP for 10% off all of my online courses and masterclasses

I’m coming to you live from Mexico for this one! In this episode of More Than Makeup, I’m joined by my friend and talented Toronto-based makeup artist, Jessica Wolfert, to pull back the curtain on what it’s actually like to be an international destination makeup artist.
We all see the glamorous Instagram shots of sunsets and spicy margaritas, but today we’re getting real about the grit behind the glam. From navigating language barriers and unpredictable climates to surviving high-stakes travel disasters—like the infamous "Amsterdam Fire" that nearly derailed everything—we’re sharing the stories that don't make the grid.
Whether you’re an aspiring makeup artist looking to book your very first international wedding or a seasoned pro makeup artist wanting to refine your travel rates and contracts, this conversation is a deep dive into the business strategy you need to go global.

Connect with Jessica Wolfert: https://jessicawolfertmakeup.com/

Use code MORETHANMAKEUP for 10% off all of my online courses and masterclasses
https://kellsiebainmakeup.com/pages/education

In 2026, I will be taking on a limited number of Makeup Artists for personalised mentorship. To be the first to hear when applications open, join the waitlist below.
https://manage.kmail-lists.com/subscriptions/subscribe?a=SBb7Mn&g=ThSqDB

In this special Q&A episode, Kellsie Bain gets personal, sharing the life experiences and mindset shifts that have shaped her into the entrepreneur she is today. She opens up about her upbringing, her journey to finding love in a new country, and how she balances a high-level international career with her personal life.
Whether you're a beauty professional looking for business inspiration or simply want to know the woman behind the brand, this episode offers a deep dive into the "why" behind Kellsie's drive.
CHAPTERS:
Introduction: Thinking Outside the Bridal Box

Life Before Makeup: My Corporate Event Planning Career

The Tragedy That Shaped My Work Ethic

Lessons from My Mother: Resilience and Drive

Moving to Canada: The Loneliest Year of My Life

The $50 Rebuild: Starting My Business From Scratch

How I Met My Husband (The Crypto Scam Story)

Dating in Your 30s: Why You Should Never Settle

Career vs. Family: Navigating the Fertility Clock

Finding a Partner Who Supports Your Ambition

Why I Say "Yes" to Every Opportunity

Rapid Fire Q&A: Business Advice & Mindset