241. When to Hire an OBM and Stop Being the Bottleneck with Hollie Griffiths
In this episode of Behind the Business, Sofia sits down with online business manager Holly Voice to demystify the role of an OBM and the game-changing difference it can make for female coaches ready to scale. With years of experience supporting high-level entrepreneurs, Holly shares how an OBM bridges the gap between vision and execution, steps in as a strategic partner, and helps clients move from bottlenecks to freedom.Together, they unpack the key differences between a virtual assistant and an online business manager, how to know when you're ready to hire, and why hiring support is less about cost and more about capacity. They also explore the mindset shifts required to step into true leadership and how letting go of control can actually accelerate your business growth.What you'll learn:What an online business manager (OBM) actually doesThe difference between a VA and OBMWhen you’re ready to hire an OBMHow hiring an OBM increases your capacity and ROIReal client transformations from behind the scenesThe mindset needed to lead and scale with supportOther Links:Latest Resources: HereInstagram: @sofiarosebernardiWebsite: HereWork Together: Here
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240. Why Launching Feels Exhausting (And How To Do It Right)
Feeling burnt out by launching or avoiding it altogether? In this episode, Sofia Bernardi breaks down exactly why launching feels exhausting and what to do instead. Sharing her personal behind-the-scenes process, she reveals how she runs high-converting launches every single month with ease, using a rinse-and-repeat system that’s anything but overwhelming.Whether you’re brand new to launching or ready to refine your strategy, this episode will help you shift from burnout to balance and create 60 to 100K cash months without the chaos.You’ll learn:Why most coaches burn out during launchesThe truth about short-form vs. long-form contentHow Sofia runs one event and signs high-ticket clients monthlyThe exact system she uses to batch content and scale with easeWhy anchoring all content to one launch theme changes everythingOther Links:Latest Resources: HereInstagram: @sofiarosebernardiWebsite: HereWork Together: Here
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239. Your Next Steps To Build A Spacious $30K+ Month Business
In this final episode of my seven-part series, I’m tying everything together and showing you exactly what your next step is to build a spacious, scalable coaching business. You now have the full framework I used to scale—sustainable strategy, seamless sales, and simple systems. But here’s the truth: knowing the model isn’t enough. This episode is about taking action, getting clear, and deciding how you want to move forward.Inside this episode, I share:A quick recap of all six foundational episodesThe two reasons most coaches never reach 30K monthsThe #1 mindset shift that helped me break through my own plateausWhat level of support you actually need to scale sustainablyHow to know which of my programs is the best fit for your current stageOther Links:Latest Resources: HereInstagram: @sofiarosebernardiWebsite: HereWork Together: Here
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238. The Mindset Shifts That Move You To Multi-6 Figures And Beyond
This episode is one of the most important I've ever recorded. I’m taking you behind the business to unpack the mindset shifts that moved me from stuck at 30K months to consistent 100K+ months. Because the truth is, scaling your business isn’t just a strategy game—it’s an identity game.You'll learn:The three mindset shifts you must make to scale with spaciousnessWhy your nervous system plays a bigger role than you thinkHow I overcame hidden beliefs blocking my next levelReal client stories that prove identity shifts change everythingWhy "readiness" is a decision, not a feelingOther Links:Latest Resources: HereInstagram: @sofiarosebernardiWebsite: HereWork Together: Here
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237. The Seamless Sales Process That Scales Your Income Beyond $30K Months
Sales don’t have to be pushy, draining, or awkward. In this episode, I’m breaking down the exact seamless sales process that helped me scale well beyond 30K months—and it’s the same process my clients use to grow without cold DMs, pressure, or endless follow-ups.If sales currently feel exhausting or like something you want to avoid, this is for you. I’m showing you how to sell with ease, alignment, and strategy so that your business can scale sustainably and feel good doing it.Here’s what you’ll learn:Why your sales feel draining and what to do insteadThe 3 core elements of a seamless sales processHow to create a no-brainer offer that sells itselfWays to sell via chat without pressure or pushinessHow to retain clients for consistent, scalable growthOther Links:Latest Resources: HereInstagram: @sofiarosebernardiWebsite: HereWork Together: Here
The raw, real, and unfiltered podcast that takes you behind the scenes of what it really takes to build a thriving coaching business. Both the strategy behind the brand and the human behind the business.