The Better Business Analyst Podcast
Benjamen Walsh from The Better Business Analysis Institute (BBAI)

Latest episode
138 episodes
- But “the business” isn’t a person.
It doesn’t make decisions.
And it certainly doesn’t own the consequences.
In this episode, Benjamen breaks down why abstract language like “the business needs” quietly destroys accountability, hides real trade-offs, and leads to bloated, expensive solutions.
You’ll learn:
Why vague language is a red flag in analysis and strategy
How “the business” masks customer impact, revenue decisions, and risk
The real role of a Business Analyst as a decision enabler—not a note taker
Practical language shifts that instantly improve clarity and outcomes
If you’re tired of unclear requirements, endless compromise, and projects that drift, this episode will change how you listen in meetings—and how you respond.
Because great analysis doesn’t start with what the business wants.
It starts with customers, revenue, and risk. - Traditional business cases are slowing organisations down — and most of them were never telling the truth anyway.
They’re political documents dressed up as analysis, full of predictions nobody can validate and assumptions nobody ever checks.
In this episode, I break down why business cases have become relics, what modern companies are using instead, and how you can shift your organisation toward faster, clearer, evidence-driven decision making.
We cover:
• The five fatal flaws of traditional business cases
• Why companies like Amazon, Atlassian, and Spotify use lightweight decision tools
• What an Opportunity Canvas is and how it replaces months of “business casing”
• Real stories of failures caused by business cases… and wins created by canvases
• Practical steps BAs and leaders can take right now
If your organisation is still writing 30-page business cases, this episode will give you the tools — and the confidence — to push for a better way. The Brutal Truth: How Business Analysts Should Approach a Custom ERP Implementation
28/11/2025 | 12 mins.Custom ERP implementations aren’t “just another project.” They’re an organisational reconstruction. They expose every broken process, every data issue, every shortcut, and every assumption the business has been getting away with for years.
In this episode, I break down the real approach Business Analysts need to take when stepping into a custom ERP implementation — the most complex and high-stakes work you’ll ever do as a BA.
You’ll learn:
Why ERP isn’t a system upgrade — it’s an operating-model rebuild
How to analyse end-to-end processes properly (not the PowerPoint version)
Why configuration choices are more dangerous than code
How to avoid the traps that sink ERP projects globally
The exact steps BAs must take to deliver a stable, future-proof ERP foundation
The BA mistakes that quietly destroy ERP financial integrity
What “good” looks like in process design, data design, and readiness
If you want to sharpen your skills, avoid ERP nightmares, and confidently lead in the most challenging BA environment — this episode is a must-listen.
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Follow the Better Business Analyst Podcast on Spotify
Visit bbai.institute for tools, training, and courses- Salesforce can transform a business — or turn into another expensive tool nobody actually uses. The difference almost always comes down to how the Business Analyst approaches the implementation.
In this episode, I break down the practical, no-nonsense approach BAs should take when dropped into a Salesforce project: understanding the real business problem, mapping processes properly, setting clear scope, writing usable user stories, sorting out data, managing configuration vs customisation, and driving adoption through testing and change management.
If you’re a BA, product owner, or IT leader working with Salesforce (or about to), this episode gives you the blueprint to keep the project grounded in business value — not shiny objects. BA Bites - From 5G to Smart Cities: Finding Business Opportunities in Connected Data and Processes
05/11/2025 | 9 mins.In this episode, Benjamen Walsh breaks down how advanced connectivity — from 5G and 6G networks to IoT and edge computing — is reshaping the world of business analysis.
Discover where the biggest opportunities lie for BAs and strategic leaders: in connected data, process optimisation, and the new skills that will define digital transformation in the decade ahead.
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About The Better Business Analyst Podcast
The Better Business Analyst Podcast covers all the most important and latest Business Analysis (BA) news, top tips and interviews.
The Better Business Analyst Podcast is bought to you by The Better Business Analysis Institute (BBAI) which is an industry body focused on the progressive growth and capability of quality business analysts.
Our difference is that we teach and promote the specific skills needed to complete quality business analysis work.
https://bba.institute
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