The Go-To Physio

In this episode, David O'Sullivan and Paddy discuss the challenges faced by clinic owners and therapists, focusing on the importance of understanding the therapist's role, the customer journey framework, and the significance of metrics in clinical practice. They explore the transition from problem unaware to solution aware, emphasizing the need for effective coaching and accountability. The conversation highlights the impact of leadership on team dynamics and the necessity of creating a positive clinic culture to foster growth and development.
Takeaways
Understanding the therapist's role is crucial for clinic success.

The customer journey framework helps in identifying patient needs.

Ego can blind clinicians to their issues, affecting patient care.

Metrics reveal the truth about clinic performance and therapist effectiveness.

Navigating the solution aware stage requires careful management.

Coaching is more effective than traditional teaching methods.

Accountability is vital for both therapists and clinic owners.

Creating a positive clinic culture enhances team dynamics.

Leadership vision is essential for guiding clinic growth.

Reflecting on the journey helps in continuous improvement.

Sound Bites
"Your biggest problem as a clinic owner."
"Ego can blind clinicians to their issues."
"Accountability is vital for growth."
Chapters
00:00 Introduction to Therapist Types and Clinic Challenges
02:52 Understanding the Customer Journey in Therapy
05:27 Identifying the Problem Unaware Therapist
08:43 The Role of Ego in Clinical Practice
11:35 Recognizing Mismatched Expectations
14:09 Clinic Owner's Perspective on Therapist Performance
17:05 Navigating Conversations with Therapists
20:11 Moving from Problem Aware to Solution Aware
22:50 Setting Standards and Accountability in Clinics
25:41 Finding the Right Fit for Your Clinic
27:58 The Importance of Honest Conversations
30:36 Navigating Difficult Decisions in Leadership
32:22 Tracking Metrics for Team Performance
35:00 Creating a Vision for Growth
35:29 Coaching vs. Teaching in Clinical Practice
38:51 Understanding Inputs and Outputs
40:16 The Role of Questions in Coaching
42:31 Developing Skills Through Experience
46:38 The Impact of Leadership on Team Dynamics
48:41 Empowering Clinicians to Make Decisions
54:37 Podcast Outro (audio fixed).mp4
Additional Resources: 
Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠
Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠
Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠
Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠
For our Latest Updates, Be Sure To Follow Us On Social Media:
Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠
Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

In this episode of the ‘Go-To’ Physio podcast, David O'Sullivan and Paddy Mulligan discuss the hidden confidence crisis faced by new therapists in private practice. They explore the common challenges in hiring, the importance of communication and setting clear expectations, and how to build confidence in new hires. The conversation emphasizes the need for clinic owners to provide structured support and mentorship to help therapists thrive in their roles, ultimately leading to better patient outcomes and a more cohesive team.
Takeaways
The hidden confidence crisis affects both new and experienced therapists.

Effective communication is crucial in managing expectations between clinic owners and therapists.

New therapists often experience fear and uncertainty when starting in a new role.

Setting clear expectations from the beginning can prevent mismatches in hiring.

Regular check-ins and structured support help build confidence in new hires.

Therapists need to feel they are evolving and improving in their roles.

A common language among team members enhances collaboration and learning.

Clinic owners should prioritize mentorship and training for their staff.

Understanding the emotional state of therapists is key to supporting them effectively.

Creating a positive and fun work environment fosters better relationships and performance. 

Sound Bites
"I was actually a little bit afraid."
"You can't over communicate."
"The best therapists are inquisitive."
Chapters
00:00 The Hidden Confidence Crisis
02:54 Communication: The Key to Success
05:55 Expectations and Reality in Hiring
08:49 Understanding the New Grad Experience
11:52 Building Confidence in Clinicians
15:06 The Importance of Clinical Frameworks
17:51 Creating a Supportive Environment
20:51 The Role of Mentorship
24:04 Aligning Goals for Better Outcomes
26:52 Top Tips for Successful Hiring
Additional Resources: 
Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠
Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠
Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠
Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠
For our Latest Updates, Be Sure To Follow Us On Social Media:
Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠
Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

In this episode of the GoToPhysio podcast, Dave O'Sullivan discusses the three-step hiring process essential for clinic owners seeking true freedom through great staff. He emphasizes the importance of a structured approach to hiring, which includes a phone interview, a Zoom interview, and an in-person interview. Each step is designed to assess candidates' communication skills, core values, and practical abilities, ultimately leading to better hiring decisions. Dave also shares best practices for the hiring process, including the importance of checking references and trusting one's instincts.

Takeaways

Good people are essential for clinic owners' freedom.

The three-step hiring process is effective and time-saving.

Phone interviews help gauge initial interest and communication skills.

Zoom interviews allow for a comfortable environment and technology assessment.

In-person interviews should include role-play scenarios to test skills.

Consistency in answers is crucial throughout the interview process.

Hiring should be a slow process to ensure the right fit.

Involve multiple team members in the hiring process for diverse perspectives.

Always check references before making a hiring decision.

Trust your gut instinct while backing it up with objective observations.

Sound Bites

"What do you know about my company?"

"Hire slow, fire fast is the rule."

"I want them to have core foundations."

Chapters

00:00 Introduction to the GoToClinic Hiring Process

00:58 Step 1: The Phone Interview

04:15 Step 2: The Zoom Interview

06:40 Step 3: The In-Person Interview

09:23 Best Practices for Hiring

12:33 Podcast Outro (audio fixed).mp4

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

In this episode of the GoToPhysio podcast, Dave O'Sullivan discusses the implementation of packages of care in a clinical setting without feeling salesy. He emphasizes the importance of understanding patient value outcomes, empowering patients to co-create their care plans, and ensuring that every session has a clear plan. The conversation highlights the need for clinicians to build trust with patients and the efficiency that packages of care can bring to a healthcare business.

Takeaways

Packages of care can improve efficiency in clinics.

Understanding patient value outcomes is crucial.

Patients should co-create their treatment plans.

Every session should have a clear plan and milestones.

Trust is built through clear communication and progress.

Sales scripts can feel uncomfortable and erode culture.

Packages of care should be positioned as savings for patients.

Empowering patients leads to better engagement and outcomes.

The initial assessment is key to successful package implementation.

Packages help reduce cancellations and improve rebooking rates.

Sound Bites

"If it looks salesy, it probably is salesy."

"99% of patients will turn up anyway."

"There are actual milestones along the way."

Chapters

00:00 Introduction to Packages of Care

02:51 Understanding Patient Value Outcomes

06:05 Empowering Patients in Their Care Plans

08:59 Building Trust and Confidence in Treatment

11:44 The Role of Admin in Package Sales

14:41 Overcoming Mental Blocks and Misconceptions

17:58 Conclusion and Call to Action

19:17 Podcast Outro (audio fixed).mp4

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠

In this episode of the GoToPhysio podcast, Dave O'Sullivan discusses the importance of using performance metrics effectively to enhance therapist accountability and improve patient outcomes. He emphasizes the need to identify therapist willingness, implement patient-defined value outcomes, and understand the patient journey. O'Sullivan also highlights the significance of empowering therapists with the right knowledge and skills, creating a supportive environment, and applying real-world solutions to common challenges faced by clinic owners.

Takeaways

Using numbers can significantly improve therapist performance.

Identifying high-willed versus low-willed therapists is crucial.

Patient value outcomes help hold therapists accountable.

The patient should define their treatment goals.

Understanding the patient journey is essential for success.

Therapists need clarity on where to go next with patients.

Empowering therapists with knowledge leads to better outcomes.

Creating a supportive environment is key for clinic success.

Real-world applications of mentorship can solve common problems.

Effective clinic management requires understanding both clinical and business systems.

Sound Bites

"Six stages of the patient journey"

"Inputs equal outputs in therapy"

"Delivering results in the real world"

Chapters

00:00 Introduction to Performance Metrics in Therapy

02:50 Identifying Therapist Willingness and Accountability

05:45 Implementing Patient Value Outcomes

09:00 Understanding the Patient Journey

11:45 Empowering Therapists with Clarity

15:04 Building Systems for Success

17:54 Conclusion and Call to Action

20:18 Podcast Outro (audio fixed).mp4

Additional Resources: 

Free Head Physio Systems 6 Step Checklist: ⁠https://thegotophysio.com/checklist/⁠

Our Flagship ‘Go To’ Therapist Mentorship Program: ⁠https://thegotophysio.com/mentorship/⁠

Our Clinic Owner Business Mentorship Program: ⁠https://thegotophysio.com/business-mentorship/⁠

Happy Progressing Patients Book: ⁠https://thegotophysio.com/book/⁠

For our Latest Updates, Be Sure To Follow Us On Social Media:

Facebook: ⁠www.facebook.com/daveosullivansportsphysio⁠

Instagram: ⁠www.instagram.com/daveosullivanphysio/⁠