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The Morning Marketer

Roi
The Morning Marketer
Latest episode

35 episodes

  • The Morning Marketer

    The 5-Step System That Took a Struggling Business to Hundreds of Leads

    09/09/2026 | 5 mins.
    In this video, Roimata breaks down the exact five-step playbook her team used to get a client hundreds of leads.

    If you want us to look at your ads and show you exactly where the gaps are, we do free audits at Burst Digital.

    FOLLOW ROI IN MARKETING:

    Instagram: https://www.instagram.com/roiinmarketing/
    YouTube: https://www.youtube.com/@roimatawilkey
    Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/

    If this was useful, like, subscribe, and share it with a business owner still stuck on vanity metrics.
  • The Morning Marketer

    Te Kahukura Boynton: Her Millionaire Journey Before She Had Any Money

    02/09/2026 | 56 mins.
    In this episode of The Morning Marketer we sit down with Te Kahukura Boynton, founder of Māori Millionaire and author of the first personal finance book written by a Māori author.

    Te Kahukura's journey started as a broke uni student at rock bottom, struggling with her mental health and unable to find any money content that felt relatable to Māori communities. Instead of waiting until she'd made it to start sharing, she decided to document the entire journey from day one, starting on 1 January 2022 as a New Year's resolution.

    Using her own story as the content, she built Māori Millionaire into a community of over 130,000 people across social media, wrote her bestselling book, and became a semi-finalist for Young New Zealander of the Year, all before turning 23.

    In this conversation, Te Kahukura shares why she believes discounting your voice is the same trap as discounting your product, the deep-rooted beliefs that stop wāhine Māori from stepping into business and money spaces, and why she chose to talk openly about addiction and trauma in a finance book when no one else in the space does.

    Te Kahukura gives a raw, honest look at what it actually takes to build in public from rock bottom, and proves that the most powerful platforms are built on the stories people are too scared to tell.

    CONNECT WITH TE KAHUKURA:
    Instagram: https://www.instagram.com/maorimillionaire_/
    Website: https://www.maorimillionaire.com/

    FOLLOW ROI IN MARKETING:
    Instagram: https://www.instagram.com/roiinmarketing/
    YouTube: https://www.youtube.com/@roimatawilkey
    Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/
  • The Morning Marketer

    Stop Discounting Your Way to Growth (It's Killing Your Brand)

    27/08/2026 | 5 mins.
    Your discounts are not a growth strategy, they're a slow way to kill your brand.

    If the only lever you pull for sales is dropping the price, you don't have a marketing problem, you have a positioning problem.

    In this video, I break down why discounting quietly attacks the three things that matter most: your margin, your brand, and your customer behaviour, and walks through a real client example.

    FOLLOW ROI IN MARKETING:
    Instagram: https://www.instagram.com/roiinmarketing/
    YouTube: https://www.youtube.com/@roimatawilkey

    Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/
  • The Morning Marketer

    How Josh Ryan Grew 100K+ YouTube Subscribers (Full Growth System)

    25/08/2026 | 1h 3 mins.
    In this episode of The Morning Marketer we sit down with Josh Ryan, founder of Cleverpreneur and a content creator with over 100K subscribers on YouTube.

    Josh's journey started in high school, back in 2014, when he set up an Instagram account posting motivational quotes just for fun. He got his first taste of influencer marketing when he asked a bigger account to shout him out and found out people were charging for it, and from there spent years learning how to grow social accounts from scratch. He finished high school in 2017 and started working with clients on Instagram growth the same year he launched his YouTube channel.

    Using eight years of trial and error, Josh built Cleverpreneur into an agency that helps podcasts and YouTube channels across New Zealand grow, handling everything from titles and thumbnails to full production and strategy. One client came to him with under 900 subscribers and is now sitting around 25,000, two years later. Today Josh is based in Auckland, splits his time between his own content and his clients', and has just crossed 100K subscribers on his own channel.

    In this conversation, Josh shares why trying to start perfect is what stops most people from starting at all, why he once posted the exact same video on two different platforms and got 2.4 million views on one and 25,000 on the other, and why nearly every client he's ever landed came through his own personal brand, not cold outreach.

    Josh gives a candid, practical look at what it actually takes to build a platform over the long term, and proves that consistency beats perfection every time.

    CONNECT WITH JOSH:

    Instagram: https://www.instagram.com/joshryan/

    YouTube: https://www.youtube.com/@JoshRyan

    Cleverpreneur: https://cleverpreneur.com/

    FOLLOW ROI IN MARKETING:

    Instagram: https://www.instagram.com/roiinmarketing/

    YouTube: https://www.youtube.com/@roimatawilkey

    Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/
  • The Morning Marketer

    How Josh Ryan Grew 100K+ YouTube Subscribers (Full Growth System)

    19/08/2026 | 1h 2 mins.
    In this episode of The Morning Marketer we sit down with Josh Ryan, founder of Cleverpreneur and a content creator with over 100K subscribers on YouTube.

    Josh's journey started in high school, back in 2014, when he set up an Instagram account posting motivational quotes just for fun. He got his first taste of influencer marketing when he asked a bigger account to shout him out and found out people were charging for it, and from there spent years learning how to grow social accounts from scratch. He finished high school in 2017 and started working with clients on Instagram growth the same year he launched his YouTube channel.

    Using eight years of trial and error, Josh built Cleverpreneur into an agency that helps podcasts and YouTube channels across New Zealand grow, handling everything from titles and thumbnails to full production and strategy. One client came to him with under 900 subscribers and is now sitting around 25,000, two years later. Today Josh is based in Auckland, splits his time between his own content and his clients', and has just crossed 100K subscribers on his own channel.

    In this conversation, Josh shares why trying to start perfect is what stops most people from starting at all, why he once posted the exact same video on two different platforms and got 2.4 million views on one and 25,000 on the other, and why nearly every client he's ever landed came through his own personal brand, not cold outreach.

    Josh gives a candid, practical look at what it actually takes to build a platform over the long term, and proves that consistency beats perfection every time.

    CONNECT WITH JOSH:

    Instagram: https://www.instagram.com/joshryan/

    YouTube: https://www.youtube.com/@joshryan

    Cleverpreneur: https://cleverpreneur.com/

    FOLLOW ROI IN MARKETING:

    Instagram: https://www.instagram.com/roiinmarketing/

    YouTube: https://www.youtube.com/@roimatawilkey

    Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/
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About The Morning Marketer
We break down the confusing world of digital marketing and make it simple for business owners just like you. Whether you’re short on time or budget, but big on dreams, this podcast is your go-to resource.
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