Snapshot #4: You Don’t Need to Be a Financial Expert to Be Profitable
You don’t need a finance degree to run a profitable business. You just need the right habits.In this episode, Katie Crismale-Marshall unpacks the biggest myth business owners believe: that you need to be a “numbers person” to take control of your finances. It’s just not true.Using real world examples and insights Katie explains how Profit First helps overwhelmed business owners shift from stress to clarity, by making profit a habit, not an afterthought.You’ll learn how to:Build profit into your business no matter your “money skills”Create consistent, sustainable systems that work in any seasonMake money management feel empowering (and even fun)Rewire old beliefs that keep you stuck in financial overwhelmRegain control, even when business throws you a curveballWhether “fun” is your word or not, Katie encourages you to define what you want your business to feel like, and connect that emotion directly to your profit systems. Because when profit becomes a habit, freedom follows.Listen to the full episode hereApple - https://podcasts.apple.com/au/podcast/episode-07-profit-first-mindset-how-profit-first-has/id1800335872?i=1000703782112Spotify - https://open.spotify.com/episode/0b4H8wPukZ5sMgaFDvvLR9?si=e125fb43e98a42b7Watch the full episode on Youtube: https://youtu.be/UfFffy66Un4?si=l2oGWkeunT2fDYM9
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Snapshot #3: Busy, But The Profit Isn’t There? Here’s What’s Really Going On
Making money but never seeing it? Let’s fix thatIn this snapshot episode, we unpack why profit so often disappears and how flipping the old accounting formula on its head can completely change your financial story. You’ll learn how to pay yourself first, set aside profit without starving your business, and finally start building a business that rewards you, not one that drains you.By the end of this episode, you’ll realise that ‘profit’ isn't something you hope for, but something you can guarantee.What you’ll learn:Why you’re making money but still not seeing profit, and how to fix itHow to flip the traditional accounting formula to make profit predictableThe simple 1% habit that helps you pay yourself (without starving your business)How Profit First builds a buffer for slow months, late payments, or growthWhy consistent profit isn’t luck, it’s a system you can buildListen to the full episode hereApple - https://podcasts.apple.com/au/podcast/episode-01-how-to-pay-yourself-first-and-still-grow/id1800335872?i=1000697976297 Spotify - https://open.spotify.com/episode/3x1bkebXL2TtDqlNbTrtoo Watch the full episode on Youtube: https://www.youtube.com/watch?v=kORd2nBScDY
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Snapshot #2: Designing a Business That Gives You Life (Not Drains It)
Most business owners build their business around work, not their life. But what happens when you flip that?In this snapshot episode, Tracy Brockhoff shares how implementing Profit First transformed not just her numbers, but her day-to-day joy. Tracy rebuilt her business around how she wanted to live and found herself living an abundant life she never thought possible.Twelve months after starting, she was standing in Italy, something she once believed was out of reach. What began as a cashflow system became the bridge to freedom, travel, and choice.If you’ve ever thought, “I just have to keep pushing,” this episode will show you a better way, one where your business works for you, not against you.Listen to the full episode hereApple - https://podcasts.apple.com/au/podcast/episode-09-how-profit-first-turns-financial-stress/id1800335872?i=1000706709435Spotify - https://open.spotify.com/episode/5holil9avSrQDuE2LSYSX3?si=73TrmOOfR06PfYQVEmlGSwWatch the full episode on Youtube: https://youtu.be/qYsm-wUvH7U
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Snapshot #1: The Growth Trap That’s Silently Killing Small Businesses
Most business owners believe that growth means success. But what if the thing you’re chasing is actually what’s holding you back?In this eye-opening conversation, Katie and Profit First author Mike Michalowicz unpack why chasing revenue often leads to stress, not freedom. They talk about the moment every business owner hits after a few years in—when the hard work isn’t paying off like it should, and you start wondering if this is really what success looks like.Mike shares a powerful reframe: growth without profit isn’t success, it’s stress. He explains why so many business owners live paycheck to paycheck even after years in business, and how to finally break that cycle. Katie talks about the myth of “I’ll be profitable when I grow,” and why waiting for more revenue before creating profit never works.If you’re ready to stop the endless hustle and start building a business that actually gives you freedom, this episode is for you.Listen to the full episode hereApple - https://podcasts.apple.com/au/podcast/episode-02-forget-the-growth-at-all-costs-mindset/id1800335872?i=1000697976136Spotify - https://open.spotify.com/episode/6Hs3KzXeViMymM0VBzGBk8?si=ufPR4BrBQcqLbw7RWJQDzAWatch the full episode on Youtube: https://youtu.be/VfRngID8cyA
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Episode 13: Building A Business That Funds Your Life Not Drains It with Jack Sedgman
Profit isn’t selfish - it’s your duty. In this episode with builder-turned-business owner Jack Sedgman, you’ll discover how Profit First turns the chaos of cash flow into predictable, stress-free growth. If you’ve ever felt like you’re working harder but still struggling to get ahead, this conversation will show you the simple money system that flips the script.We’ll explore how financial predictability shifts you from survival mode into steady growth, why most business owners are missing the cash management skills they were never taught, and how to scale bigger without losing control.You’ll see how to design a business that funds your life, not consumes it - one that gives you time for family, freedom to pursue new opportunities, and a strong financial team to keep you permanently profitable.In this episode of The Profit First Podcast Australia and New Zealand podcast, you’ll learn the following:How to stop working harder for less money by installing a simple system that creates clarity, predictability, and consistent profit (02:06)How Profit First instantly organises your money, removes cash chaos, and helps you plan for big expenses and investments (03:25)Shifting from survival to growth (06:55)Financial tools most business owners were never taught (12:20)Aligning profit with personal values and building a business that funds your life (16:15)If you’re ready to stop guessing with your money and start running a business that pays you first, this episode is your roadmap. Tune in, take notes, and see how simple shifts can give you profit, predictability, and the freedom to focus on what really matters. Don’t just work for your business. Make your business work for you.CONNECT WITH KATIE CRISMALE-MARSHALL Instagram: https://www.instagram.com/profitfirstanz/Website: https://www.profitfirstaustralia.com.au/ LinkedIn: https://www.linkedin.com/company/profitfirstanz/YouTube: https://www.youtube.com/channel/UCGh889iRtnzqDh8RVPY7YCwFacebook: https://www.facebook.com/profitfirstanz
New Zealand